{"id":3552,"date":"2026-05-07T14:31:32","date_gmt":"2026-05-07T20:31:32","guid":{"rendered":"https:\/\/endemolshinebd.com\/masterchef-mexico-lanzara-la-primera-version-en-vivo-24-7-de-la-exitosa-franquicia-gastronomica-mundial-exclusiva\/"},"modified":"2026-05-07T15:54:57","modified_gmt":"2026-05-07T21:54:57","slug":"masterchef-mexico-to-launch-first-live-24-7-version-of-the-hit-global-food-franchise-exclusive","status":"publish","type":"post","link":"https:\/\/endemolshinebd.com\/en\/masterchef-mexico-to-launch-first-live-24-7-version-of-the-hit-global-food-franchise-exclusive\/","title":{"rendered":"\u2018MasterChef M\u00e9xico\u2019 to Launch First Live, 24\/7 Version of the Hit Global Food Franchise (EXCLUSIVE)"},"content":{"rendered":"<p>By<strong> Michael Schneider<\/strong><\/p>\n<p>\u201c<strong>MasterChef<\/strong>\u201d is going all-live, all-the-time in Mexico.\u00a0EndemolShine Boomdog, part of Banijay Americas, announced Thursday that \u201c<strong>MasterChef 24\/7\u201d \u2014 the the first live, 24\/7 version of the culinary competition franchise<\/strong>, will launch this spring.<\/p>\n<p>\u201c<strong>MasterChef 24\/7<\/strong>\u201d will feature both a broadcast component via <strong>TV Azteca<\/strong>, along with a <strong>24\/7 stream via Disney+<\/strong> and a digital element as well.<\/p>\n<p><strong>\u201cMasterChef M\u00e9xico 24\/7\u201d will premiere May 17 on TV Azteca<\/strong>. Per the logline, \u201cFor the first time, contestants will live, train and compete under one roof in a purpose-built environment designed to elevate technique, mentorship and professional development. The format increases transparency around the discipline and craft required to succeed, shifting the focus from observation to skill-based progression.\u201d<\/p>\n<p>Along with the live streaming across digital platforms, <strong>TV Azteca will air live episodes including 2-hour primetime episodes Monday through Friday<\/strong>, along with a<strong> three-hour Sunday episode featuring the show\u2019s \u201cGrand Elimination Challenge.\u201d<\/strong> On digital, audiences will see <strong>training sessions, technical instruction, team challenges and judges deliberations in real-time<\/strong>. Weekday elements include a defined culinary test (including the \u201c<strong>MasterChef Mystery Box<\/strong>\u201d), technical pressure challenges, team competitions, creativity focused assignments and a \u201c<strong>Salvation Challenge<\/strong>.\u201d<\/p>\n<p>\u201cMasterChef M\u00e9xico\u201d is hosted by <strong>Claudia Lizaldi<\/strong>, with judges <strong>Chef Adri\u00e1n Herrera<\/strong>, <strong>Chef Zahie T\u00e9llez<\/strong> and <strong>Chef Poncho Cadena<\/strong>.<\/p>\n<p>\u201cMasterChef has sustained global relevance because it evolves without compromising its core,\u201d said EndemolShine Boomdog chief content officer Frank Scheuermann. \u201cThis model expands access to the process while protecting the integrity of the competition as viewers gain greater visibility into mentorship, technique, and progression.\u201d<\/p>\n<p>Banijay Entertainment represents the \u201cMasterChef\u201d format globally. There are more than <strong>70 local adaptations and over 700 seasons that have produced of the franchise<\/strong>.<\/p>\n<blockquote><p>\u201cThe strength of the MasterChef brand means we can adapt and scale while still delivering the creativity, warmth and aspirational food storytelling audiences love,\u201d Banijay Entertainment chief content officer Lucas Green said. \u201c\u2018MasterChef 24\/7\u2019 will give viewers unprecedented access to the inner workings of the \u2018MasterChef\u2019 journey, forging a greater connection with the show\u2019s community across linear and digital platforms.\u201d<\/p><\/blockquote>\n<p>\u201cMasterChef M\u00e9xico,\u201d produced by EndemolShine Boomdog, premiered in<strong> 2015 on TV Azteca<\/strong>. The original \u201cMasterChef\u201d format was created by <strong>Franc Roddam<\/strong> and first launched in the <strong>UK in 1990<\/strong>. The franchise has also expanded via spinoffs such as Brazil\u2019s \u201cMasterChef Creators,\u201d as well as through consumer products and live experiences.<\/p>\n<p>EndemolShine Boomdog is also behind \u201cLa Casa de los Famosos,\u201d a 24\/7 format that produces a <strong>U.S. version for Telemundo<\/strong> and a <strong>Mexico version for Televisa<\/strong>. The success of \u201cLa Casa de los Famosos\u201d (based on the \u201cBig Brother\u201d format) now leads to a similar twist to \u201cMasterChef.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Michael Schneider \u201cMasterChef\u201d is going all-live, all-the-time in Mexico.\u00a0EndemolShine Boomdog, part of Banijay Americas, announced Thursday that \u201cMasterChef 24\/7\u201d \u2014 the the first live, 24\/7 version of the culinary competition franchise, will launch this spring. \u201cMasterChef 24\/7\u201d will feature both a broadcast component via TV Azteca, along with a 24\/7 stream via Disney+ and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3550,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[22],"tags":[],"class_list":["post-3552","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment"],"acf":[],"_links":{"self":[{"href":"https:\/\/endemolshinebd.com\/en\/wp-json\/wp\/v2\/posts\/3552","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/endemolshinebd.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/endemolshinebd.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/endemolshinebd.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/endemolshinebd.com\/en\/wp-json\/wp\/v2\/comments?post=3552"}],"version-history":[{"count":4,"href":"https:\/\/endemolshinebd.com\/en\/wp-json\/wp\/v2\/posts\/3552\/revisions"}],"predecessor-version":[{"id":3556,"href":"https:\/\/endemolshinebd.com\/en\/wp-json\/wp\/v2\/posts\/3552\/revisions\/3556"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/endemolshinebd.com\/en\/wp-json\/wp\/v2\/media\/3550"}],"wp:attachment":[{"href":"https:\/\/endemolshinebd.com\/en\/wp-json\/wp\/v2\/media?parent=3552"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/endemolshinebd.com\/en\/wp-json\/wp\/v2\/categories?post=3552"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/endemolshinebd.com\/en\/wp-json\/wp\/v2\/tags?post=3552"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}